Trademark Protection & Safeguards for Fashion Designers in India

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Trademark Protection & Safeguards for Fashion Designers in India

The roots of fashion in India can be traced back to more than 6000 years ago which started as a tradition. India still has a rich and aesthetic textile heritage with mostly all the states having their own native attire and traditional costumes with many including accessories as well. On one hand, the Fashion Industry is thriving towards greater heights, on the other hand, it is being taken aback by the menace of piracy in designs. Piracy is the illegal and unauthorized copying, selling and distributing of any work which is protected under Intellectual Property Rights. Piracy with respect to trademark taken place when a person copies the logo or brand name of a business to take advantage of its goodwill and reputation.