The omnichannel retail commerce platform global market report 2024 from The Business Research Company provides comprehensive market statistics, including global market size, regional shares, competitor market share, detailed segments, trends, and opportunities. This report offers an in-depth analysis of current and future industry scenarios, delivering a complete perspective for thriving in the industrial automation software market.
Omnichannel Retail Commerce Platform Market, 2024 report by The Business Research Company offers comprehensive insights into the current state of the market and highlights future growth opportunities.
Market Size -
The omnichannel retail commerce platform market size has grown rapidly in recent years. It will grow from $5.72 billion in 2023 to $6.57 billion in 2024 at a compound annual growth rate (CAGR) of 14.5%. The growth in the historic period can be attributed to consumer demand for convenience, rise of mobile commerce, need for real-time inventory visibility, growth of click-and-collect services, emphasis on customer experience.
The omnichannel retail commerce platform market size is expected to see rapid growth in the next few years. It will grow to $11.24 billion in 2028 at a compound annual growth rate (CAGR) of 14.4%. The growth in the forecast period can be attributed to growth of omnichannel fulfillment options, expansion of voice commerce, emphasis on sustainability, focus on contactless payments, demand for omnichannel personalization. Major trends in the forecast period include in-store digital experiences, omnichannel marketing automation, localization and hyper-personalization, progressive web apps, subscription commerce.
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Scope Of Omnichannel Retail Commerce Platform Market
The Business Research Company's reports encompass a wide range of information, including:
1. Market Size (Historic and Forecast): Analysis of the market's historical performance and projections for future growth.
2. Drivers: Examination of the key factors propelling market growth.
3. Trends: Identification of emerging trends and patterns shaping the market landscape.
4. Key Segments: Breakdown of the market into its primary segments and their respective performance.
5. Focus Regions and Geographies: Insight into the most critical regions and geographical areas influencing the market.
6. Macro Economic Factors: Assessment of broader economic elements impacting the market.
Omnichannel Retail Commerce Platform Market Overview
Market Drivers -
The surging e-commerce sales are expected to propel the growth of the omnichannel retail commerce platform market going forward. Electronic commerce, commonly known as e-commerce, refers to the buying and selling goods and services over the internet or other electronic networks. It encompasses a wide range of transactions, including online retail sales and online auctions. It arises because of convenience for consumers, accessibility, vast product selection, time-saving, and efficiency. E-commerce is utilized in omnichannel retail commerce platforms to create a seamless and integrated shopping experience for customers across various channels, providing retailers with the essential infrastructure and capabilities to engage with customers, drive sales, and deliver. For instance, according to the United States Census Bureau, a US-based government agency, total e-commerce sales in 2023 were $1,118.7 billion, an increase of 7.6% from 2022. Therefore, surging e-commerce sales are driving the growth of the omnichannel retail commerce platform market.
Market Trends -
Major companies operating in the omnichannel retail commerce platform market are focusing on developing innovative advancement platforms, such as Tira, an omnichannel beauty retail platform, to compete with other multi-brand beauty retailers and strengthen their position in the market. These platforms refer to a comprehensive approach that seamlessly integrates various channels, devices, and platforms to provide customers with a unified shopping experience in the beauty industry. For instance, in April 2023, Reliance Retail, an India-based retail company, launched an omnichannel beauty retail platform called Tira. The platform features a curated assortment of both global and home-grown beauty brands, making it a comprehensive destination for all things beauty. Additionally, this online platform is easy to navigate, with a clear and clutter-free interface that showcases shoppable videos, blogs, tutorials, trend-setting tips, personal recommendations, and a virtual try-on feature for color cosmetics.
The omnichannel retail commerce platform market covered in this report is segmented –
1) By Solution: E-commerce, Order Management, Pos(Point Of Sale), Customer Relationship Management (CRM), Wareho
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