How to boost sales with Whatsapp Business API

The WhatsApp Business app came out as a fantastic tool for small businesses as it made promoting and interacting with their clients easy. But, soon Facebook realized that the WhatsApp Business App wasn't very useful for large businesses.

With 2 billion WhatsApp users, In the year 2018, Facebook decided to launch WhatsApp Business API as a programmable API tool that will help medium and large businesses to broadcast unlimited messages globally.

So, Let's get a brief check on Why WhatsApp Business API should be used.

Yes, your business needs WhatsApp business API, no matter if your business is just at its starting stage or is not performing well. Explore some amazing reasons why your business should embrace WhatsApp Business API to improve your company's sales.

Global Reach

WhatsApp has expanded to more than 180 countries, so its reach among people is fabulous. As a business owner, you should always aim to make your business reach the maximum clientele, so this can help your business to make its reach.

Ease of Use

Luckily, using WhatsApp is very simple. Since it makes sense that business owners are quite busy, WhatsApp has developed some fantastic automation capabilities to make life even simpler. With modern technology, you may quickly connect new customers to your WhatsApp messaging service or other web channels by using tools like WhatsApp QR codes, which can be generated with a QR code generator.

Privacy

Free end-to-end user encryption is offered by WhatsApp. This means that the sender and the recipient of a WhatsApp message are the only parties who can view the communication.

The privacy features of the software ease users' concerns about their information being stolen or duplicated.

However, keep in mind that you can't use the WhatsApp Business API right away! Although WhatsApp did introduce the WhatsApp Business API, it did not offer a platform or a way to use the API. You must use a WhatsApp Marketing Platform based on Official WhatsApp Business APIs if you want to get the most out of the WhatsApp Business API.

Now let's have a look at the 10 practical strategies for increasing sales using the Anantay.ai platform, which is powered by the WhatsApp API.

7 Effective Ways to Boost Your Sales with WhatsApp Business API

Now that you understand the benefits of implementing WhatsApp Business API, let's look at 7 strategies to use to increase sales.

1. Empower Customers Through 24/7 Customer Support

One of the best ways to improve customer service and, in turn, sales is to make your business available around the clock. You can offer 24/7 customer service by utilizing the WhatsApp Business API.

To increase customer satisfaction and trust, provide prompt answers to queries and complaints. Customers will become more devoted to the brand as a result of knowing that any problems they may encounter will be promptly fixed.

With the help of Anantya.ai's user-friendly live chat, you can have an infinite number of live chat agents answer numerous user inquiries at once.

2. Broadcast Whatsapp Message Templates

Consider all of the features offered by the Anantya.ai platform, which is powered by the WhatsApp Business API, particularly the message templates. You can send messages to your clients on WhatsApp along with Clickable CTA buttons and quick reply buttons, this feature will put you ahead of the competition. You can also maintain the overall tone and consistency of your brand by modifying the template to your specific business requirements.

No matter whether your message is funny or in a formal tone, your message can stay in line with your branding needs. Whenever customers start a conversation with your brand, they will see the consistency you have built with your brand.

By sending this message it will set the tone for a positive customer experience and let them know their question is necessary for your business. 

3. Automate 80% of queries with Chatbot

Your company will likely get a lot of inquiries that come up again. By integrating a WhatsApp Chatbot, you can automate repetitive questions without having to type them all out again.

You can pre-set a set of responses for a WhatsApp Chatbot based on the user's query. 

Customers and your support staff will both save their time and effort as a result, increasing response times and customer satisfaction.

Anantya.ai allows you to create no-code chatbots via a simple Drag & Drop function as quickly as 10 minutes.

4. Tap Into Product Catalogs

By using WhatsApp Business API You may take advantage of WhatsApp Catalogs' capability. You can also present your goods and services in an eye-catching way by using Anantya.ai. With the recent implementation of the WhatsApp Payments feature, customers will not only be able to add items to their carts but also make purchases straight within WhatsApp. 

Customers can engage with your business and peruse your items or services through an updated catalog. Additionally, clients can message your company with any inquiries they may have or share catalog goods with their friends.

You can increase sales by using this easy-to-use function to make sure that your catalog is always well-organized which will allow clients to browse through it without difficulty.

5. Don’t Forget Order Confirmations and Updates

Send order confirmations and updates to customers so they are aware of what they have purchased.

Keeping consumers informed will always increase sales and foster a sense of brand loyalty. The user gets a sense of security from these notifications about the money they spend on your goods and services. 

6. Set Abandoned Cart Recovery Reminders

Have you ever left something in your online cart while shopping? A few hours later, you get a compelling message prompting you to make the final purchase. Naturally, your first thought would be, "How do they know!?" The abandoned cart is the answer.

It is simple to use this tactic. Given that 70.19% of carts are abandoned on average, this presents a huge window of opportunity. Using WhatsApp to send reminders and provide special discounts is a terrific way to personalize your approach and win back hesitant clients.

7. Offer Exclusive Deals

Everyone likes a good deal and especially they become a huge fan if they get any special offer. To make your WhatsApp subscribers feel extra special, don't forget to send them links to special offers and promotions.

You should take advantage of limited-time offers as they increase conversions and foster a sense of urgency. 

Conclusion

Living in this super fast technological world, where technology is one of the key factors that will help you grow your business. WhatsApp Business API has camped up as a ray of sunshine in this technical world.

Imagine this: You can make your customers’ shopping experience super smooth and personal, leading to more sales and loyalty. That’s where this WhatsApp Business marketing and these 7 tips come in!

Wanna know a secret? You can also boost your business revenue by 25-60% with WhatsApp Business API! Just choose Anantya.ai as your WhatsApp Business API provider to make the brand shine in the business world.