India Beer Market Report 2025: Size, Share, Trends and Industry Research by 2033

The increasing preference for alcoholic beverages among consumers, especially millennials, during celebrations and social and cultural gatherings, the changing lifestyle of consumers, and the easy availability of products through online platforms represent some of the key factors driving the market.

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India Beer Market Report 2025: Size, Share, Trends and Industry Research by 2033

India Beer Market Forecast

Base Year: 2024

Historical Years: 2019-2024

Forecast Years: 2025-2033

Market Size in 2024: INR 444.6 Billion

Market Forecast in 2033: INR 802.5 Billion

Market Growth Rate: 6.72% (2025-2033)

The India beer market size was valued at INR 444.6 Billion in 2024 and is projected to grow to INR 802.5 Billion by 2033, with an expected compound annual growth rate (CAGR) of 6.72% from 2025 to 2033.

India Beer Market Trends:

Growth trends in the India beer market are changing rapidly now, evolving consumer does and rapid urbanization. Craft beer consumption is gaining prominence among younger, highly urban, and affluent drinker profiles. This demand for flavors and lifestyle-oriented experiences serves the growth matrix. The craft beer segment, mainly with a large number of microbreweries set up in metro locations such as Bengaluru, Mumbai, and Delhi, is fostering the demand for artisan and local beers. Further to this, a health-conscious trend among consumers has created demand for low-alcohol and gluten-free beers.

To maintain pace with shifting consumer preferences, the demand for gel formulations and products with healthy ingredients and natural elements will increase, shunning processed solutions in beer. The positive growth of the beer industry, aided by Western influence (particularly in the west, beer was consumed as a social drink) and social media, serves to beer consumption when beer is becoming a social element of occidental-influenced societies. Besides, the rise of e-commerce and more delivery options in online alcohol shopping would create a smooth purchase experience and are thus sustaining the growth of the beer industry in India. The seasonality of demand is mostly dictated by summers and festivals as brands use these days to launch limited editions of their brands-so as to capture consumer attention. The toughening 

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India Beer Market Scope and Growth Analysis:

Positive scope is present and growing for the Indian beer market. Discretional income is going up, and with it swells the middle class population. An increasing consumption of alcohol by women and the younger generation is further creating a customer base for the beer market comprising two segments: strong beer and mild beer, with usually strong beer holding the maximum sales volume owing to lower price and higher alcohol content. In addition, the growth of distribution channels, especially in tier-II and tier-III cities, is opening new avenues for market players.

Moreover, the Indian beer market got a shot in the arm from a few encouraging government policies (such as one state relaxing licensing norms to a great extent). These have provided ample opportunities for growth. The increased competition by the inter-state beer brands coupled with alliances of local breweries have precipitated product diversification. Beer tourism is intended to build consumer engagement with breweries. Prior innovations in new products coupled with aggressive marketing strategies indicate good growth ahead for the Indian beer market.

By the IMARC Group, the Top Competitive Landscapes Operating in the Industry:

  • Anheuser-Bush InBev SA NV
  • Arbor Brewing Company India
  • B9 Beverages Private Limited
  • Carlsberg India Private Limited
  • Devans Modern Breweries Ltd.
  • Gateway Brewing Company
  • SOM Distilleries And Breweries Limited
  • Sona Beverages Private Limited
  • United Breweries Limited (Heineken N.V.)
  • White Rhino Brewing Co.

India Beer Market Segmentation:

The market report offers a comprehensive analysis of the segments, highlighting those with the largest India beer market share. It includes forecasts for the period 2025-2033 and historical data from 2019-2024 for the following segments.

Product Type Insights:

  • Standard Lager
  • Premium Lager
  • Specialty Beer
  • Others

Packaging Insights:

  • Glass
  • PET Bottle
  • Metal Can
  • Others

Production Insights:

  • Macro-Brewery
  • Micro-Brewery
  • Others

Alcoholic Content Insights:

  • High
  • Low
  • Alcohol Free

Flavor Insights:

  • Flavored
  • Unflavored

Distribution Channel Insights:

  • Supermarkets and Hypermarkets
  • On-Trades
  • Specialty Stores
  • Convenience Stores
  • Others

Regional Analysis:

  • North India
  • West and Central India
  • South India
  • East India

 

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Other Key Points Covered in the Report:

  • COVID-19 Impact on the Market
  • Porter's Five Forces Analysis
  • Strategic Recommendations
  • Market Dynamics
  • Historical, Current and Future Market Trends
  • Market Drivers and Success Factors
  • SWOT Analysis
  • Value Chain Analysis
  • Comprehensive Mapping of the Competitive Landscape
  • Top Winning Strategies
  • Recent Industry News
  • Key Technological Trends & Development

If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.

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IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services.

IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.

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